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IBC Legal's 3rd annual
Online Brand Protection 2012
25 October 2012
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Online Brand Protection 2012: Highlighting and examining the latest challenges faced by brand owners in the digital environment
Online Brand Protection Conference 2012: Looking at asserting, maintaining and defending brand presence online
Your brand is the defining image of your business – the company ethos manifest.
But how do you identify and evaluate ALL the potential dangers you face?
- How do you police the ever expanding virtual market?
- What can you do to prevent losing control of your brand?
- How can you stay on top of perennial maladies such as counterfeiting and trademark infringement?
- What can be done to counter rogue and deceptive websites?
- Which policies should be put in place to guard against domain name squatting, phishing, digital piracy and traffic diversion?
This conference will gather together expert brand representatives from leading organisations with the intention of highlighting, examining and discussing the latest challenges to asserting, maintaining & defending brand presence online.
For more information please see the Online Brand Protection conference latest agenda.
Highlights & Themes: What will you learn at our Online Brand Protection Conference?
Formulating a successful brand protection strategy begins with identifying and evaluating the potential dangers you face.
With a comprehensive programme covering all of the most pressing issues, this conference will provide you with the ideal grounding from which to lead your company in executing a well-considered and effective online brand protection strategy.
Media Partners
Online Brand Protection 2012 Confirmed Speakers
Online Brand Protection 2012 Confirmed Speakers
Annick Mottet Haugaard
Partner, LYDIAN; Former President & Member of the Council, ECTA
LYDIAN / ECTA
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Nigel Hickson
VP Global Partnerships (Europe)
ICANN-Internet Corporation for Assigned Names and Numbers
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Michael Thorne-Begland
Director Brand Integrity and Assistant General Counsel, Client Services
ALTRIA GROUP (a parent company of Philip Morris USA)
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Paul Jordan
Partner & Head of Advertising Practice
BRISTOWS
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Don't miss the pre-conference workshops:
Practical tips to protect your brand online at our pre-conference workshops on 24th October:
- Workshop A, morning session: Developing a Successful Online Brand Protection Programme
- Workshop B, afternoon session: Protecting your Brand in Social Media whilst Taking Advantages of the Emerging Opportunities
Find out more with the workshop agenda today.
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(updated 17 May 2013)
IBC Legal Reviews
"Thought provoking and very current"
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